Featuring masterminds with real estate leaders, coaches and influencers PLUS eye-opening strategy sessions with up-and-coming agents. Past guests include Hoss Pratt, Michael Reese, Rick Davidson, Danny Morel, Pat Hiban, Jeff Cohn and many more!
Episodes
Thursday Jun 15, 2023
Thursday Jun 15, 2023
If you want to see how agents are doing in this market, look no further than MLS and individual Realtor stats. Agents are struggling - they aren’t doing as many deals or making as much money as before.
It’s easy to blame this on inventory or interest rates, but what’s leading to agent failure has nothing to do with external market conditions.
What’s really at the heart of the struggle of agents in this market? How do you change your results? In this episode, I talk about an easy fix to the struggle agents are facing.
If you’re not willing to make changes, that means you’re committed to accepting whatever level you’re at. -Greg Harrelson
Three Things You’ll Learn In This Episode
- Get back to what made you win
How do we pick up the habits we let fall by the wayside when the market was hot?
- The key to doing more deals
Speed to lead suffered in the last market because it wasn’t necessary. Why is it critical now?
- What we must commit to
We may not be able to control how many expireds or FSBOs hit the market, but what can we do to change our results?
Thursday Apr 27, 2023
Thursday Apr 27, 2023
In this current market, the greatest pain point of most agents is not having nearly enough conversations that turn into listings. Everyone’s looking for a magic pill to get more listings, but the answer actually lies in the habits we form.
There’s no shortcuts to generating leads. No amount of automation will take the place of prospecting, and as long as we don’t take our foot off the gas, our businesses will thrive in any market.
How do you become a master listing agent? How do we eliminate the excuses that get in the way of prospecting?
In this episode, in-demand real estate keynote presenter and trainer, Hoss Pratt returns to the show to share the secrets of a successful listings business.
Three Things You’ll Learn In This Episode
-The training ground to become a master listing agent
Why is it so important for us to master FSBOs and expireds?
-Where to locate the opportunity
What real estate niche has emerged out of the last 3 years?
-The 4 things every agent should be doing constantly
How do you become a high performing agent in any market?
Guest Bio
Hoss Pratt is an in-demand keynote presenter and trainer at all the major real estate conventions and live events, where he shares the stage with other nationally recognized industry superstars. He is THE nationally recognized real estate authority when it comes to getting a ‘yes’ from difficult prospects. To illustrate his uncanny ability to handle any seller objection and skyrocket listings for agents, Hoss was recently nominated for “Real Estate Marketer of the Year '' for Listing Boss, the definitive and most powerful lead generation and conversion system. Listing Boss boasts over 2,000 members nationwide. The benchmarks of Hoss’ company include: Hoss Pratt Success Systems: Renowned real estate coaching and training firm that helps clients boost business by an astonishing 93% within the first six months of coaching. Boss Nation Productions: Premier publishing company that produces innovative, industry-leading training products. For more information head to http://hosspratt.com.
Thursday Apr 13, 2023
Thursday Apr 13, 2023
When it comes to lead conversion, what some agents think is bad luck is nothing more than a counterproductive approach. How can we expect success if we only call once and never follow up? The pattern of success with lead generation is simple: call fast, get them to the appointment as soon as possible, spot smoke screens, and follow up frequently.
How do we improve our lead conversion hygiene? Why do we have to close the gaps in our follow up?
In this episode, we share why your leads aren’t converting and the highest level and what to do about it.
Always assume there’s 3 more agents going after the same lead. -Greg Harrelson
Three Things You’ll Learn In This Episode
- The need for urgency when it comes to getting them on the phone
Agents are quick to set appointments and get an agreement signed, but are we too relaxed about the initial call?
- Calling for an update vs. actually moving a lead forward
Are we missing out on leads by dropping the ball on our follow up?
- What agents get wrong about client reactions
How do we tell the difference between an objection and a smoke screen?
Thursday Mar 30, 2023
Thursday Mar 30, 2023
Everyone is talking about getting more listings, but they skip many important steps in their approach. There are 4 interconnected parts to building a massive listing business, and like dominoes, one piece has to fall for everything else to work.
How do we increase our listing inventory? How do we optimize the most important pieces?
In this episode, we talk about 4 things we need to take more listings.
The seller’s motivation lies a few layers lower than their reason. -Brendon Payne
Three Things You’ll Learn In This Episode
-The key to a successful listing presentation
Why do so many listing presentations fall flat?
- The number one reason why agents lose listing opportunities
How do we actually demonstrate that we're salespeople and follow through in the appointment?
-How to expertly present price
What kind of pricing strategy do we need to put in front of sellers?
Thursday Feb 23, 2023
Thursday Feb 23, 2023
When we really get down to it, the activities that lead to success in real estate aren’t all that complicated. The challenge is, we need to have an unflinching commitment to them in order for them to truly bear fruit.
In an industry that’s riddled with built-in distractions, that’s easier said than done, but if we are non-negotiable about just 3 things, we can achieve the production goals we want.
In this episode, we share 3 unwavering, non-negotiable commitments every agent should make in their business.
Not having non-negotiables in your business means you’re negotiating on what you deserve in terms of your income and production. -Brendon Payne
Three Things You’ll Learn In This Episode
-The key component to getting any deal done
How do we consistently put ourselves in a position to get hired by someone?
-How to stay sharp as a tack
Why do we have to improve our skills and practice more than we did when we first started?
-How to manage negative emotions
In real estate, negative feedback comes with the territory, how do we combat the demotivating effect it can have on us?
Thursday Feb 09, 2023
Thursday Feb 09, 2023
As tech gets smarter, online lead gen platforms face more restrictions, and consumers get less tolerant of marketing, agents are faced with a sharp decline in their lead conversion.
The barriers between us and the consumer’s inboxes are higher and more numerous than ever before, so how do we still convert leads at a high level?
In this episode, we talk about a problem all agents are facing in their lead generation efforts and how to work around it.
The first connection you make with someone needs to be authentic. The chances of them opting out of receiving your text are less if you started the relationship with a live call. -Greg Harrelson
Three Things You’ll Learn In This Episode
- How to remove the barriers to the inbox
If people treat a text from an unsaved number as spam, how can we work around it? - Why we can’t hide behind technology anymore
Is the answer to better lead conversion as simple as a new text script? - The database of the future
Why should our focus be on deepening our relationships instead of going wide?
Thursday Jan 26, 2023
Thursday Jan 26, 2023
Between the market conditions of the last few months of 2022 and taking time off for the holidays, it’s natural to feel a bit sluggish and slow-to-start in the new year, but there are many encouraging signs to get pumped about real estate in 2023.
What can we glean from lead flow, market cycles, and even the consumer’s current behavior?
In this episode, we share 6 indicators that you can still hit and even exceed your goals this year.
The consumer is starting to get back in the game a lot sooner than agents are - use this to get yourself back in the game. -Brendon Payne
Three Things You’ll Learn In This Episode
- Activities that indicate people’s motivation
Can we expect more activity on both the buyer and seller side this year? - Why deals might come easier than you think
Why do interest rates point to a much better market prognosis? - How market reporting cycles work in your favor
Will we see more movement in the market because people have now adjusted to how things are today?
Thursday Jan 05, 2023
Thursday Jan 05, 2023
As we kick off a new year, and set our intentions and goals for our businesses - it’s important to get our priorities in check.
In this market, there are 3 things top agents have to commit to consistently to keep getting results. How do we increase our confidence in conversations? What conversations do we need to get better at having?
In this episode, you’ll learn 3 things you need to do to be effective and efficient in your real estate business.
Increase your skills as a communicator because the better you are as a communicator, the easier it is for you to convert. -Brendon Payne
Three Things You’ll Learn In This Episode
- The confidence created by data
Why does hyperlocal data beat national market trends? - Why we have to increase our activity in this market
How can we convert more if there’s less transactions taking place? - The key to better conversations
How can we tell if we’re listening enough to our clients or just telling them what to do?
Thursday Dec 29, 2022
Thursday Dec 29, 2022
When you spend an extended period of time away from your business, it can be hard to get back into the swing of things, which compromises our productivity. Knowing how to minimize the impact on your business is a key skill all agents need to have.
How do we stay engaged with our businesses during the holidays?
In this episode, we talk about getting the most out of our time off without losing momentum in our businesses.
When we show up back to work, we want to make sure we minimize the downtime between showing up and being in business. -Brendon Payne
Three Things You’ll Learn In This Episode
- How to hit the ground running when you return to work
When you take time off, why does it take so long to get back into the groove? - The right way to communicate with people during the holidays
How do we touch base with our sphere of influence and database without asking for business? - The power of reconnecting with your why
How do we get ourselves back in the game mentally and emotionally?
Wednesday Nov 23, 2022
Wednesday Nov 23, 2022
In a challenging market, many agents become so obsessed with doing everything perfectly, they end up not doing anything at all.
For this reason, taking imperfect action automatically puts you ahead of everyone else, so even if you do the wrong thing, you’ll reap the benefits of being in momentum.
What minimum standard of action do we have to commit to in this market?
In this episode, you’ll learn the value of action, even if it’s imperfect.
You just need to get into action, and even if you send something and it ends up being wrong, the fact that you’re in action puts you ahead of a lot of your competition. -Brendon Payne
Three Things You’ll Learn In This Episode
- How to get deals right now
Could waiting for perfection be costing us the low hanging fruit leads in our database? - The power of measuring your attempts
In sports, the more attempts you make, the more likely you are to win. How does this apply to real estate? - Why agents lose momentum
As the market continues to shift, there’s very little time to focus on getting everything 100% right. What should we do to avoid wasting valuable time?