Episodes
Friday Jun 26, 2020
Adapting To The New Normal w/Debbie Holloway
Friday Jun 26, 2020
Friday Jun 26, 2020
As the COVID-19 pandemic unfolds, the real estate industry is going through considerable changes. Many agents are working from home, and leaders have been forced to find new ways to stay in communication with their teams.
During this time of uncertainty, real estate professionals should shift their focus away from closing leads, and spend more time nurturing their databases.
How can we stay productive throughout the pandemic and how can we adapt to the changes in our industry?
In this episode, Tom Ferry International coach, Debbie Holloway joins us to share how to adapt to the new normal.
Times are changing, but we don’t necessarily have to do everything differently. Do what you've always done- but be deliberate about every step you take during this period. -Brendon Payne
Three Things You’ll Learn In This Episode
Become regular with routine
Whether we’re going into offices or working from home, having an effective routine is key. Time management is non-negotiable, especially for those of us working from home.
Set short-term goals
Throw out the 2020 plan: It’s simply not achievable anymore. Instead of focusing on the things we want to achieve this year, we need to set short-term, manageable goals.
Establish a line of communication
Communication is extremely important, especially in times like these. Don’t underestimate the power of personal conversations with team members and clients alike.
Guest Bio-
Debbie Holloway heads up the Team+ program for TomFerry International. She is a senior coach, with over 20 years of experience coaching sales agents and company owners. Debbie speaks internationally on team building, mindset, culture, personality types and women influencing real estate. Prior to joining Tom Ferry International, Debbie owned a ReMax franchise and mortgage company, and ran a personal team averaging 150 deals a year in Louisville, Kentucky.
To find out more about Debbie, visit:
https://www.linkedin.com/in/debbie-holloway-b8387a10/
https://www.tomferry.com/coach/debbie-holloway/
https://www.debbiehollowayspeaks.com/about
You can also email her on dholloway@tomferry.com
Book mentioned on this episode:
The Alter Ego Effect by Todd Herman
Thursday Jun 18, 2020
Set Up Your Negotiations To Succeed
Thursday Jun 18, 2020
Thursday Jun 18, 2020
Every stage of the real estate transaction has been impacted by the COVID-19 lockdowns and changes in the market. The terms of deals are changing rapidly, and the decisions of buyers and sellers are also shifting along with the situation we’re in.
Agents are still presenting and receiving offers and having to negotiate deals, but the process has become more challenging.
It is our responsibility to give every offer as good a shot as possible of getting to the closing table, and that’s dependent on the action we take, but most importantly, our mindset.
How do we prepare ourselves and our clients for navigating this real estate market? What information do we need to have ahead of time, and how will this make closings more likely?
In this episode, we talk about how to adapt our negotiation to what’s going on.
The mental part of this game right now is critical. There are going to be 4 sets of emotions in the transaction, and the only one you can control are your own. -Brendon Payne
Three Things You’ll Learn In This Episode
Pre-qualifications and pre-approvals are getting outdated rapidly. If a buyer has a pre-approval that’s a few weeks old, make the deal contingent on them getting a current pre-approval.
Having relationships with mortgage officers is important because they can become a resource during this time to keep us informed on what’s changing in the market.
It is our job to remain calm. When we react emotionally, we become the problem in the transaction and the reason deals fall apart.
Thursday Jun 11, 2020
The Power of Collaboration
Thursday Jun 11, 2020
Thursday Jun 11, 2020
When things are not going well in business and in the market in general, the importance of certain activities and measures is amplified.
Right now, more than ever, there’s a huge need for all of us to work together to navigate these tough times and mastermind to come up with solutions and strategies. We also need people who can step up and provide guidance and certainty.
What are some of the ways we can mastermind and collaborate within our teams? How can we bring light to our consumers through leadership? In this episode, we talk about why leadership and collaboration are two critical aspects of getting through this.
At times like this, true leaders step up and shine for others and bring light to the business and help people navigate. Collaboration is also critical. -Greg Harrelson
3 Things You’ll Learn in this Episode
- How to get our heads right to help the consumer get their heads right
- Why we’re in trouble if our leadership and collaboration is only showing up now
- What leaders can do to stay grounded and focused right now
Thursday Jun 04, 2020
Have You Made The Right Changes To Your Routine
Thursday Jun 04, 2020
Thursday Jun 04, 2020
In these unprecedented times, the market, the industry and the consumer demands different things and even new things from us. Our habits have to shift accordingly, so we need to create a new routine to match where we are.
What habits need to change, and which ones need to stay the same as before this crisis? What are our agents doing to keep taking listings and keep the business going?
In this episode, we share the things we need to be doing to cultivate a positive mindset, and generate energy and business right now.
Lead generation doesn’t stop. How you lead generate and the conversations you have might change, but the process of waking up and going out to look for business still exists. -Greg Harrelson
Three Things You’ll Learn In This Episode
- Prepare for the routine to change multiple times but still commit to the fundamentals like mindset, lead generation and follow up.
- Maintain the mindset that we’re going to get through this and that the action we take right now will contribute to the state of our businesses on the other side.
- Virtual in a real estate agent's world can be lonely. Get plugged in somewhere to stay in the collective headspace and conversation of real estate.