Episodes
Wednesday Mar 20, 2019
Why Simplicity is Key w/Karen Cooper
Wednesday Mar 20, 2019
Wednesday Mar 20, 2019
There's a tendency to believe that achieving success is complicated, but as most successful people will attest, simplicity is the best way forward. How can simple approaches help you reach tremendous heights in your business? Can you apply simple ideas to practical manifestation?
On this episode, I talk with industry veteran Karen Cooper to hear how she’s put surprisingly simple tactics into practice to great effect.
Takeaways + Tactics
- Be consistent. If you want to grow your business you need to have a consistent approach, whether in communication with clients or systems used in-office.
- Confidence is key. You can boost your confidence levels by making sure you’re constantly dealing with potential clients- even the non-serious clients. Take every interaction as a learning opportunity.
- Commit to a new morning ritual over a 30-day period. This is how you’ll build new habits and instill self-confidence.
At the start of the episode, Karen explained the importance of investing in your business. That investment should come not only in the form of finance, but your time and energy. With that said, Karen also shared that the time you spend should allow you to build systems that mean you do less work as your business levels up.
We also discussed:
- That the position you’re good at now will be easily replaced by someone else when you scale your business
- How your time in-between transactions should be spent on creating systems
- Why systems are the only way forward
For the most part, our inability to reach our goals lies in our mindsets. Whether that be because of a lack of self-confidence, or insufficient motivation, we have the power to prove ourselves correct. The great news is, we also have the power to prove ourselves correct when we tell ourselves we can do something. Stop telling yourself you can’t reach new heights or complicate the process. Take the journey to success back to basics and make good on new rituals.
Guest Bio-
Karen Cooper exemplifies what it means to be a real estate professional, and is one of the owners of the Platinum Group Real Estate team at Pearson Smith Realty.
Karen is an Accredited Buyer Representative (ABR) and has her Virginia Real Estate Broker's License, which afforded her the opportunity to spend more than 2 years managing two offices and over 100 agents for a busy Loudoun brokerage.
Karen regularly volunteers in the classrooms for her 3 sons, and is a life member of Lovettsville Volunteer Fire & Rescue, having spent over 10 years as an EMT/Shock Trauma Technician and serving several years as the company's Rescue Chief and on County level committees.
Learn more at http://www.goplatinumgroup.com/karen-w-cooper/
Friday Mar 08, 2019
Greg Coaches Top Agent: Lori Sorensen
Friday Mar 08, 2019
Friday Mar 08, 2019
Whether you’re newly licensed, an active entrepreneur, or even a seasoned agent looking to polish up your skills, everyone can benefit from outside advice. What has helped others take their businesses to the next level? How can you build and foster relationships with your clients that stand the test of time?
On this episode, I talk with an agent on my team, Lori Sorensen, about the changes she’s made in her approach. Those changes have brought her great results. In fact, last year alone, Lori had 61 transactions.
Too often, agents just assume the buyer will see value in them. But we as agents have to actually paint the picture of what they can count on us for. -Greg Harrelson
Takeaways + Tactics
- Think about the value you bring your clients, and share it with them. By doing this, you’re setting them at ease and letting them know you’re the right choice.
- Stay in touch with all your past clients. Even if they’ve already bought a property, you want them to remember you when they inevitably sell.
- Accept that discomfort is normal- so don’t give up too easily. If anything, being too comfortable is hindering you from taking your business to the next level.
We started this episode talking to Lori’s professional journey. Lori shared the culture shock she experienced when she moved from West Virginia to the Myrtle Beach market. She also discussed how she transitioned from having virtually no competition in West Virginia, and how that changed once she joined The Harrelson Group.
We also discussed:
- How clients don’t automatically know what you’re good at.
- Why you have to set yourself apart.
- The need to engage with your team.
While real estate is an exciting industry, there is no shortage of agents. Because of this, you have to think about what makes you unique and aim to build relationships. Stop thinking in terms of transactions- that’s short term. Make connections with people and ensure they never forget the value you bring. People buy and sell property all the time: make sure you’re the only agent they consider to help them.
Guest Bio-
Lori Sorensen is an agent at Greg Harrelson’s The Harrelson Group. Two years after getting her license, Lori joined the Harrelson Group and has seen her star rise ever since. In 2018 alone- her third year at the company- Lori made 61 transactions. Although she prefers the buying process, Lori stays in contact with all her past clients and happily assists them in every area of real estate as their needs require.
To contact Lori, email her at: loribsorensen@gmail.com
Friday Mar 01, 2019
If It's Not FUN, I'm Not Doing It
Friday Mar 01, 2019
Friday Mar 01, 2019
It’s difficult to stay motivated when you’re not enjoying yourself. How can you approach business tasks differently to enjoy them more and get them done more effectively? Can you mix work with play? On this episode, I talk about why I don’t do things unless they’re fun, even in business.
I don't work, I play. I don't have a job, I have a hobby. -Greg Harrelson
Takeaways + Tactics
- Fun is not a doing, it's a being. Decide to look at the world in a certain way.
- Remember, every problem has a flip side of opportunity or breakthrough.
- Build systems around you that allow you to stay in your lane.
Most people would agree that enjoying what you’re doing makes time move faster and your work ethic better. The best way to enjoy what you do, then, is by eliminating the things you don’t like. Delegate to your team- what you don’t love could be their greatest passion and something they’re skilled at. There’s no excuse for not getting things done when your tasks are someone else’s idea of fun.